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Being "woke" often means "calling people out". In other words, thinking a lot about politics and justice often means criticising people on social media, because you don't like their attitudes to racism, sexism and the environment. This is not a good idea, says Barack Obama. You can't re-make society in a moment. Saying "I'm pure and you're not" is not helpful. If you insult and demonise people who don't share your values, they never will share your values. Most people are ordinary, decent men and women. If you get angry with somebody, probably they and their friends will get angry with you - and with your values.
Diplomacy, patience and persuasion work better than anger. In the words of British advertising man David Ogilvy, "You can’t save souls in an empty church."
Churchyard angel

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A B C D E F G H I J K L M N O P Q R S T U V W X Y Z CLICK for list of all the words